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Tuesday, September 05, 2006

Earning Money With AdSense - Getting An Advertisement On Your Website/Blog

Hello,
Today we'll cover the topic of how to create an ad to place on your website or blog.
1. Login to your Google AdSense account, and click on the "AdSense Setup" tab up top. The "product" sub-tab should be automatically selected.
2. Click on "AdSense For Content" (later you can set up the other choices on your site if you wish to).
3. Select "Ad Unit" and leave it at default settings (text and image ads), and continue on to the next page.
4. This page is where you can make or break your CTR (click through rate) for your ads, as well as to some degree select for higher paying ads to show on your site. First, depending on your site, find out where you have free space that could be used to display an ad, without hurting your site. Remember, AdSense should not be the focus of you're site, but merely a bonus. If it hurts your site, it shouldn't be on there. From personal testing an experience, I've found that the ads that get me the greatest amount of clicks and pay the most per click are in the following formats:
Banner
Skyscraper
Large Rectangle
Wide Skyscraper - Though it performs very well, I usually find it to be too overbearing for my sites, and thus choose to not use it. Remember, choose ads that complement your page setup.

As far as the Leaderboard format, I'm afraid again I can't comment on its use with confidence as I've always needed the space up top for my own site-banner or for a banner important to my site that I can control (such as the eWealth banner on this blog).

5. Once you select a format, choose colors and borders that complement your site instead of clashing with the rest of it. They should be seamlessly integrated into the web design, but should also draw some attention so that people notice them and click them.

6. The custom channel option is a bit more advanced, so don't worry about that for your first AdSense ad.

7. Alternate ads or colors: Don't leave this on the default setting of show public service ads, as this will display ads that have limited to no relevance to your site, and that you don't get paid for . Choose "fill space with a solid color", and select a color that matches the background of your website. If no ad can be displayed, google will show a box of your selected color, and so it will simply look like a free space on your site. Once done, click continue.

8. For the final step, copy the code that's displayed on this page. Don't modify it in any way. Simply select it, copy it, and paste it into your website/blog wherever you wish it to be displayed. For a guide on how to ad the AdSense code into your site, go here.
Sincerely,
=T=
PS If you have any questions, visit eWealth by following the banner on the top of my blog, and post there to get a quick and helpful answer.

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